Back

Officer/Senior Officer - Strategic Planning (Marketing)

Mid Level Akij Group

Posted on: Sat May 09 2026

Salary
Negotiable
Job Type
Full Time
Location
Dhaka, Bangladesh
Vacancies
Not Specified
Industry
IT and Office Management
Deadline
6/9/2026
Position Summary

Responsible for supporting marketing strategies, analyzing market trends, and assisting in business planning to achieve organizational goals.

Job Responsibilities

  • Develop and support the execution of marketing and business growth strategies 
  • Conduct market research, consumer insights analysis, and competitor benchmarking 
  • Analyze sales performance, campaign effectiveness, ROMI, and market trends 
  • Track KPIs such as market share, growth rate, and campaign ROI 
  • Prepare strategic reports, dashboards, and infographic presentations for management 
  • Identify new market opportunities, segments, and expansion areas 
  • Support product launches and go-to-market strategies 
  • Evaluate marketing initiatives and recommend improvements 
  • Collaborate with Sales, Brand, and Business Development teams 
  • Maintain databases, reports, and strategic documentation 
  • Perform any other tasks assigned by the supervisor 


Required Educational Qualifications
  • Master of Business Administration (MBA) in Marketing
Additional Qualifications

  • Strong analytical and problem-solving skills
  • Proficiency in MS Excel. MS Word, MS Visio, PowerPoint, Google Sheet, Artificial Intelligence, Canva, Photoshop, Draw.io, Power BI, Looker Studio, Google Meet, MS Teams, etc.
  • Understanding of marketing strategy, consumer behavior, and business dynamics
  • Strong communication and presentation skills
  • Ability to interpret data and generate actionable insights
  • Ability to work under pressure and manage multiple tasks


Education

  • Master of Business Administration (MBA) in Marketing, Finance, Statistics
  • Bachelor of Business Administration (BBA) in Marketing, Finance, Economics, Statistics
  • Bachelor of Science (BSc) in Computer Science & Engineering, Civil Engineering

Experience

  • 2 to 5 years
  • The applicants should have experience in the following business area(s): Manufacturing (FMCG), IT Enabled Service, Shipping, Food (Packaged)/Beverage, Agro based firms (incl. Agro Processing/Seed/GM), Group of Companies, Packaging Industry, Cement Industry, Cement, Steel



Required Skills
  • Strong motivation and commitment for work
Job Benefits
  • As per company Policy

Apply and Chat With HR Via App
Download on Google Play Download on the App Store