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Manager - Brand Marketing (Culinary Vertical)

Mid Level Bengal Group Of Industries.

Posted on: Mon May 18 2026

Salary
Negotiable
Job Type
Full Time
Location
Dhaka (Tejgaon Industrial area)
Vacancies
Not Specified
Industry
IT and Office Management
Deadline
6/18/2026
Position Summary

The Manager - Brand Marketing (Culinary Vertical) oversees the strategic positioning, growth, and market performance of food and culinary product portfolios. This role focuses on developing consumer-centric brand campaigns, managing product launches, and collaborating with cross-functional teams to drive brand equity and market share within the food industry.

Job Responsibilities

  • Developing and executing annual brand and marketing plans.
  • Leading integrated marketing campaigns across digital, retail, activation, and communication platforms.
  • Managing and evaluating advertising and creative agencies.
  • Ensuring brand consistency and effective communication across all touchpoints.
  • Coordinating with sales, operations, digital, and product teams for campaign execution.
  • Monitoring campaign effectiveness and consumer response.
  • Supporting product launches, seasonal campaigns, and special business initiatives.
  • Driving consumer insight-based communication and engagement strategies.
  • Managing marketing budgets and campaign timelines.
  • Identifying new communication and growth opportunities for the brand.


Required Educational Qualifications
  • Graduation Equivalent in Any discipline
Additional Qualifications

  • Age 28 to 35 years
  • Passionate Food enthusiast, preferably in Continental Cuisine

Education

  • Bachelor of Business Administration (BBA) in Marketing
  • MBA in Marketing / Media & Communication discipline from a reputed university.

Experience

  • 5 to 7 years
  • The applicants should have experience in the following business area(s): Agro based firms (incl. Agro Processing/Seed/GM), Food (Packaged)/Beverage, Manufacturing (FMCG)


Required Skills
  • Strong motivation and commitment for work
Job Benefits
  • As per company Policy

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